Raphie Frank :: business artivist

The Evolving Principles of “Boojummy”

  1. Create win-win scenarios where everyone gets what they need and feels good and no one feels taken advantage of.
  2. Recognize that we can’t just sit on our a$$es and do nothing if we want to have any right to complain about the respective states of our existence
  3. Embrace the ego because if you’re not getting what you need, you’re not going to be able to give others what they need. Accept that altruism and egotism are not incompatible concepts.
  4. It’s OKAY to make money doing something you love. And it sure as hell ought to be okay making money making the world a better place.
  5. Change happens ONE PERSON AT A TIME. It starts with the self and spreads outwards like rippling water
  6. No one person is Boojummy. Some people, however, have a greater grasp on big picture issues and that grasp should be respected, but never go unchallenged. The goal of the teacher is to have the student surpass him or her.
  7. Power abhors a vacuum. If the “good” people don’t seize power, the “bad” ones will because the they’ve made the rules and the rules are stacked in their favor. Many good people are co-opted into the system simply because there is no other viable alternative.
  8. We can do just fine by ourselves, but we can do better together than apart. Collaboration and sharing are to be considered a competitive advantage.
  9. Flexibility is key. Changing opinions resulting from growth and learning are never to be considered a “flip-flop.” Precisely because of that, transparency, honesty and openness are key.
  10. Business is personal. Don’t let anyone tell you differently. The idea that it is not is just a “believeable fiction” we tell ourselves to ease those nagging guilts we feel when we screw others over.
  11. Receive an ounce of kindness? Try to pass on two and it will even out in the end. If you don’t know what I mean, try being the guy who collects the money at the end of a group dinner…
  12. Boojummy is OPT-OUT at any time. If you’re not getting what you need, go someplace where you have a better chance to get it. Just don’t hate us for keeping the door open for you to come back.

The aforementioned principles 1 through 12 apply on personal, business and political levels all. And all dialectically feed back and influence the other levels. Personal and political are no less related than quantum mechanics and the theory of relativity. Societal norms are simply Newtonian constructions of the mind.

June 4, 2006 - Posted by | Philosophy

6 Comments »

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